Tuesday, May 27, 2008

Hologram "Transports" CEO to Meeting

I like to look at ways technology impacts public relations and what to plan for in the future. A company in Australia has sent its CEO to a meeting via a hologram.

Read here. "The future of Australian communications technology has been showcased in Adelaide with a live hologram used to address a business conference. Telstra has used the latest high-speed broadband technology to transmit an image of its chief technology officer Dr Hugh Bradlow in real-time, from his office in Melbourne. The image has been projected as a hologram, to make it appear he was standing on stage. David Thodey, from Telstra, says the technology has the potential to revolutionise how Australians do business.
Considering the cost of travel and hotels, this is going to look better and better as time goes on.
Photo credit goes to aplink.wordpress.com.

Sunday, May 4, 2008

Amazon Kindle: Simply Amazing

I am going to look like I work for Amazon, but this product is amazing. Some of you probably already have it! Kindle: a Wireless Reading Device. Consider what the future holds beyond Amazon and books. See what Wikipedia says.

Here is what it can do:

Revolutionary electronic-paper display provides a sharp, high-resolution screen that looks and reads like real paper.
Simple to use: no computer, no cables, no syncing.
Wireless connectivity enables you to shop the Kindle Store directly from your Kindle—whether you’re in the back of a taxi, at the airport, or in bed.
Buy a book and it is auto-delivered wirelessly in less than one minute.
Free book samples. Download and read first chapters for free before you decide to buy.
Top U.S. newspapers including The New York Times, Wall Street Journal, and Washington Post; top magazines including TIME, Atlantic Monthly, and Forbes—all auto-delivered wirelessly.
Lighter and thinner than a typical paperback; weighs only 10.3 ounces.
Holds over 200 titles. Long battery life. Leave wireless on and recharge approximately every other day. Turn wireless off and read for a week or more before recharging. Fully recharges in 2 hours. Unlike WiFi, Kindle utilizes the same high-speed data network (EVDO) as advanced cell phones—so you never have to locate a hotspot.

Jeff Bezos says: Three years ago, we set out to design and build an entirely new class of device—a convenient, portable reading device with the ability to wirelessly download books, blogs, magazines, and newspapers.

Thanks to electronic paper, a revolutionary new display technology, reading Kindle’s screen is as sharp and natural as reading ink on paper—and nothing like the strain and glare of a computer screen. Kindle is also easy on the fingertips. It never becomes hot and is designed for ambidextrous use so both "lefties" and "righties" can read comfortably at any angle for long periods of time.

We wanted Kindle to be completely mobile and simple to use for everyone, so we made it wireless. No PC and no syncing needed. Using the same 3G network as advanced cell phones, we deliver your content using our own wireless delivery system, Amazon Whispernet. Unlike WiFi, you’ll never need to locate a hotspot. There are no confusing service plans, yearly contracts, or monthly wireless bills—we take care of the hassles so you can just read.

Saturday, May 3, 2008

Best Business Advice from My Dad

Today I am reading the Fortune article on "The Best Advice I Ever Got." A lot of leaders in business reflect on past advice and many point to their fathers.

It made me think about the best advice from my father, Rodger Goodwin. He and my mother, Sue, owned a small business in Lexington, Ky., and during high school and college I spent some summer weeks in the business office.

I can recall how skillful my father was at presenting his ideas that could provide his clients with high-quality and artful ornamental metals for home and business needs. On occasion a client would visit the company on site and I would listen to my father talk with the visitor. I can remember thinking how bold he sounded as he convinced someone to go with the highest quality and if that was not what they wanted they would have to go elsewhere. He said he could only give them the best.


This was not just a sales pitch, he meant it. He was not just trying to get top dollar for his work, he wanted people to want the best and get the best. After a visitor would leave, totally convinced by the way, he would tell me what his thoughts were on how the person approached him, the conversation, and then the results. Essentially, he told me never to provide any work that was not the very best and be willing to give up business in order to be known for the highest quality work.

Read more at Fortune.