Wednesday, April 21, 2010

Nuancing the social in the online world

Thank you to makeitwork.com for this image.

Staying in touch with friends - how nuanced is the online and mobile world becoming and will this become something like the "splinternet" in acquisition of information and social conformity?

Read an observation at Yeah! - ..."digital identity is beginning to define who we are offline (or at least it's becoming a symbol or identification). It's how we're known to friends (real and digital) and strangers alike. Non-users of pervasive technology platforms will quickly find that they're the odd man out. The person who can't be counted or included."

Saturday, April 17, 2010

Awareness and Personal Branding

I have been reading a book by Harrison Monarth called "Executive Presence, The Art of Commanding Respect Like a CEO" [on Amazon] and decided to Google him to see what comes up - afterall, he says you should be good at branding yourself!

Well, he is good. I found a lot of ways to learn more about him and his skills. I think one of the best ways to brand yourself is to write a book about how to do something well in the current business environment. I like it when someone thinks innovatively, and Monarth seems to combine common sense with new ideas.

With my Google of Monarth, I found an interesting person who has written a book, too. Dan Schawbel of Millineal Branding, published "Me 2.0". He interviewed Monarth for his blog, and I will give you one sentence to ponder and then visit Schawbel's blog for an interesting interview - "knowing the impact of how you come across is most critical." I agree that awareness is important. I haven't read Me 2.0, but it looks interesting!

In Monarth's book, he tells CEOs, or CEO wannabes, that they should utilize all social media to enhance their brands. I agree that communicating your ideas in various forums is good, and building relationships in a 2.0 world is important.